OUR LOGO

We chose the state tree of Tamilnadu - the Palmyra or the Panamaram; which is known as a 'kalpavriksha', since every part of the tree has a use. The olai or its leaf finds itself many creative uses from handicrafts, garlands, thoranams & used popularly as a decor element. We chose the Pulli kolam (or Rangoli for the lack of a popular word) which is a quintessential part of our lives. The dots and the way it's drawn with precision - a celebration of the skill & finesse of our Artisans; the connecting lines - a representation of the fluidity of art & crafts, that is ever evolving.

Designed by - Aditi mallika Alumna of DJ Academy of Design Instagram -@aditimallika